For the premium bike store Karl von Drais, which now has three locations in Frankfurt, we have carried out several photo shoots as part of a comprehensive employer branding campaign. The team and corporate culture were authentically recorded in various settings to give potential applicants a realistic insight.
This world of images formed the Basis for a new career portal and targeted social recruiting measures that noticeably increased applicant interest. In this way, we were able to position Karl von Drais as an attractive employer in the bicycle industry and significantly easier the decision to apply for a job.
Trust is won by those who make it visible. In a world driven by digital research, the first impression is decisive. Failing to convince means losing out—often unfairly. K&R optimizes your external image in a targeted manner to secure trust, conversions, and premium prices. We enhance the perceived value of your company—and thereby your revenue.