For the French software startup SURFE, we developed an extraordinary branding campaign whose retro-inspired scenes are set in a charming, nostalgic hotel. Since a SaaS platform is purely digital, we used expressive models to make use cases such as telephone acquisition and business success atmospherically tangible.
The result is an image world that combines the purely virtual nature of the software with tangible emotions. The result is a powerful presentation that visually reduces SURFe's added value to the essentials.
Trust is won by those who make it visible. In a world driven by digital research, the first impression is decisive. Failing to convince means losing out—often unfairly. K&R optimizes your external image in a targeted manner to secure trust, conversions, and premium prices. We enhance the perceived value of your company—and thereby your revenue.